Collaborate with other content creators. Forge relationships with other creators in the same field as yourself. Cross-promote each other’s channels to boost viewership. Do guest spots on another person’s videos, and invite others to guest start in yours.
- Make sure that your viewers can easily reach the channels that you are collaborating with. You want them to be spending their time delving into the content that your community has created.
Use social media to get your name out. Link videos and playlists from your channels into Facebook, Google+, Twitter, and other social media outlets. Encourage your friends, both online and offline, to pass your links on to others.
- Avoid spamming your social media networks with links to your channels. A friendly reminder now and then is good, but almost no one reacts positively to being hammered with links.
Tell your viewers to spread the word. Don’t force it down their throats, but suggest that viewers share your videos if they like them. These messages are best saved for the end of the video, after the important content has been viewed. Remind your viewers to “like” your videos.
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